Do I Really Need...To Wash?
THE PROPOSAL
Self-hygiene and cleanliness are always an important factor to people. If you meet someone for the first time and you notice they have that subtle aroma of body odour it can really tarnish your first impression of them. When did we get so obsessed with cleanliness? And are we entering a society that is too clean?
The show "Do I really need...to wash?" will try to uncover whether you can be too clean in today's society and whether people are actually doing themselves more harm than good. It will take a look at the history of self-hygiene and how our attitudes have changed drastically.
It is said that being too clean can actually increase the chances of a child getting asthma, hay fever and other allergies as shown in this report.
The show will have an Eco-friendly theme and will try to suggest alternatives to using chemical-based cleaning products. It will also try to uncover both sides of the argument so will look into the down-side of not washing. In order to make a comparison we will follow two people in a 'fly-on-the-wall' style. One of the people would be highly clean and self-hygiene conscious and the other not so. These two would then swap lifestyles for a fortnight and then see if they can learn anything from each other. This would be filmed in the style of "Supersize vs Superskinny" so comparing and contrasting the two opposites with an expert opinion showing them the errors or benefits of their ways and a narrator to tell the story.
The show will be aimed at an audience of 18-40's. I feel that this could appeal to late teens to mid-twenties because this is the sort of age where people move from home and have to start thinking about cleanliness and general household upkeep. This could also appeal to 30-40's because of a general interest in self hygiene.
The outcome of this show will hopefully inform people to be moderate and not obsessive when it comes to personal hygiene. As the show is meant to be for BBC3 it will be delivered in a style which is easily approachable, not taking itself too seriously, yet informative.
Wednesday, 28 October 2009
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